Servify seals gadget repair service startup, iService, acquisition

Mumbai-based Servify, run by Service Lee Technologies Pvt. Ltd., has purchased iService, a service and repair startup for smartphones and portable devices, headquartered out of Bangalore, in a cash and stock deal.

iService was founded in 2013 with operations in Bengaluru and Delhi. It provides gadget repairs and services for smartphones and laptops at customer homes and its four brick-and-mortar service centers. iService Founders Ankit Chowdhary and Pratheek Kumar along with the core tech and product teams will join Servify. The iService-branded service centers will run independently and is not part of the acquisition.

“Ankit and team at iService genuinely kept customers at center while solving the problem in this unorganized industry. With them becoming part of Servify, we can now get a good insight into the third-party service ecosystem; some of whom operated even better than the brand’s own authorized service ecosystem. It’s a pleasure to have them part of Servify in our growth journey,” commented Sreevathsa Prabhakar, Founder of Servify.

Servify uses its self-learning, unified technology platform to stitch together an otherwise unorganized after-sales experience ecosystem, helping brands deliver seamless customer experience. Servify is headquartered in Mumbai and has regional offices in the US, Canada, Europe, and Dubai.

iService had raised its seed funding in 2017 led by Blume Ventures who is also an early backer of Servify. Karthik Reddy, Co-Founder and Managing Partner, Blume Ventures says, “Ankit and the iService team had the vision to build a great service brand for the mobile and laptop. While envisioning an ideal after-sales experience, they realized that their visions were aligned with Servify. We are excited to see these founders join forces and it will be interesting to see how they shape the future of user’s device ownership experience.”

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