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Season of saving from 'My Airtel' app

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VoicenData Bureau
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Airtel offers voice free for broadband customers

NEW DELHI: India's top telecom firm Bharti Airtel has started a season of savings on its ‘My Airtel’ mobile application for all its prepaid customers across India.

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As part of this, customers will now be able to avail a host of value-for-money offers by simply shaking the ‘My Airtel’ application window on their mobile phones – a new feature aimed at giving customers a quick and fun way of availing the best recharge deals, a release said.

Customers can now download or update their ‘My Airtel’ app and choose from a range of deals (including My Airtel My Offers, talktime benefits, extra internet and cashback offers) that the company will offer from time to time – exclusively for its app users. The shake feature of the app is currently only available for Android users and will soon be launched for iOS users, it added.

Earlier last month, the company had launched an all new avatar of its ‘My Airtel’ mobile application with a wide range of fresh features and capabilities.

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“We are excited to kick off the season of savings for our customers and invite them to leverage the ‘My Airtel’ mobile application for the best of deals available out there for Airtel prepaid users. The all new shake-your-phone capability is a compelling feature addition to the application’s feature portfolio and fits within Airtel’s commitment towards driving a great digital experience for customers”, said Anand Chandrasekaran, Chief Product Offer, Bharti Airtel (India).

To support this, the company will soon also be launching its ‘Bachat ki khunn khunn’ advertising campaign that follows a thematic based on ‘the sound of savings’.

Customers can use the app to recharge any mobile number, and receive ‘Airtel Surprises’ coupons from merchants across categories like shopping, food, wellness, entertainment etc. Customers on ‘My Airtel’ do not incur any data charges for using the application.

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