Qualcomm's digital marketing program to feature Oppo R5

NEW DELHI: Qualcomm Technologies will launch a digital marketing program to showcase technology innovations and differentiated features of Oppo R5, which is powered by Qualcomm Snapdragon 615 Processr.

This initiative aims to build awareness on the cutting edge technology, craftsmanship, differentiated features and capabilities of the OPPO R5 and thereby, enable consumers to make an informed smartphone purchase decision, a statement said.

Tom Lu, CEO, OPPO Mobiles India, “This is our first marketing program with Qualcomm Technologies in India and we are really excited about this initiative. With a potent combination of OPPO’s core smartphone technologies and the Qualcomm Snapdragon 615 processor, we are taking a significant move towards an enhanced mobile experience.”

“We are excited to be a part of this digital marketing initiative for the OPPO R5, powered by a Qualcomm Snapdragon 615 processor with integrated 4G LTE connectivity and 64-bit octa-core CPU,” said Dinesh Prasad, Head-Devices, Qualcomm India and South Asia.

Priced at Rs 29,990, the OPPO R5 offers cutting edge smartphone capabilities enabled by the Qualcomm Snapdragon 615 processor with integrated 4G LTE Cat4 modem and 64-bit Octa-core CPU, designed to provide high speed connectivity, and an optimal balance of high performance with power efficiency.

With just 4.85 mm thickness, the OPPO R5 is equipped with technology including an octa-core Qualcomm Snapdragon 615 processor and Qualcomm Adreno™ GPU, it comes with a 5.2-inch AMOLED screen, 13MP main and 5 MP front cameras, 1920× 1080 Full HD display with 423PPI for good resolution and color rendition.