Smartphone brand vivo has announced a partnership with Flipkart to bring the first Z series device – the vivo Z1Pro, in India. The #FullyLoaded smartphone is vivo’s first online-focused device that supposedly offers a smart, secure and seamless performance experience.
The smartphone will be equipped with the Qualcomm Snapdragon 7 series processor, a massive battery, triple lens setup at the back and vivo’s first In-Display selfie camera to provide a seamless viewing experience.
Commenting on the partnership, Nipun Marya, Director Brand Strategy, vivo India said, “Offering meaningful and innovative experience has been a key pillar of our strategy and our partnership with Flipkart is a step further in that direction. The all-new Z series has been designed to empower the young millennials and fulfill the dynamic needs of the ‘Gen Z’.”
Further adding to this collaboration, Aditya Soni, Senior Director, Mobiles at Flipkart said, “Flipkart and vivo have worked together to understand the needs of Indian consumers, that has resulted in bringing to life vivo’s Z1Pro for Gen Z users. Flipkart’s unparalleled distribution reach and marketing strategies will help vivo in maintaining its strong market reach for its latest innovation.”