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Hyve unveils Pryme — the new MediaTek Helio-powered deca-core smartphone

Hyve Mobility has launched Pryme, its first flagship Deca-core smartphone in collaboration with MediaTek.

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VoicenData Bureau
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Mr. Kuldeep Malik India Head Corporate Sales International MediaTek Mr. Arther Young Se. Director Corporate Sales International MediaTek Mr. Jasper Yang Global Sales Head Media Tek Mr. Aditya Agarwa

NEW DELHI: As a proof to its commitment in the smartphone handset business, making a third launch, Hyve Mobility has launched Pryme, its first flagship Deca-core smartphone in collaboration with MediaTek. This product launch marks a milestone for Hyve, as it becomes the first Indian brand to introduce a smart phone powered by MediaTek’s flagship Helio X20 processor for consumers in India. Pryme will be exclusively available on Amazon for Rs 17,999, with pre-registrations starting on November 20, 2016.

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As a brand Hyve has taken a great initiative of keeping all its devices on Pure Andriod and ensure all the devices are CTS complaint. Also, the brand is taking initiative in bringing patented technologies to the customer like Touch2Call which have been developed in India by Hyve’s in house team.

Hyve’s newly launched Pryme smart phone is powered by the 2.3 GHz MediaTek Helio X20 SoC, the world’s first mobile processor with Tri-Cluster CPU architecture and ten processing cores (Deca-core) that delivers improved battery performance by up to 30%. Pryme also comes enabled with some additional features, available on MediaTek Helio X20, like ClearMotion for smoother video playback, BluLight Defender for reduced eye strain, Miravision for an enhanced display experience, and Dynamic contrast for on-the-fly video enhancements.

“MediaTek’s collaboration with Hyve is a benchmark for both organizations as we bring forward our best technologies to develop and deliver outstanding smartphone experience for the consumers. The new Hyve smartphone, Pryme, is enabled with MediaTek’s flagship Helio X20 SoC, which is embedded with a tri-cluster CPU that will allow the smartphone to multitask efficiently by shifting workload from one cluster to another, thereby delivering an extreme computing performance and unmatched power efficiency,” said Arthur Wang, Senior Director, Corporate Sales International, MediaTek Inc.

“Today, we are proud to bring in the new Deca-core processor backed smartphone coupled with industry leading specifications – a first of its kind in the Indian market. Available at a competitive price point, the android smartphone redefines the price-to-performance paradigm by packing in unique features and ace form factor. We at Hyve take pride in the fact that each new product that is launched contributes towards re-defining the market benchmark in itself and our exclusive after sales service ecosystem is something that sets us apart from our contemporaries in the market,” said Abhishek Agarwal, CEO and Joint Managing Director, Hyve Mobility.

“We are one of the few companies in India who incorporates the latest SoC’s and offers Stock Android with Google Certification in our phones. We are an innovation driven organization and are committed to bring in more and more industry disrupting technologies to the market," said Aditya Agarwal, Managing Director & Chairman, Hyve Mobility.

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