Vuclip unveils mobile video ad unit

Vuclip unveils Click2Vid, a mobile video ad unit that provides a rich media experience. Vuclip Click2Vid is now available in U.S., Indonesia and India. This innovative ad unit is powered by Vuclip proprietary technology engine.

Vuclip's Click2Vid ad unit allows clients and agencies to efficiently handle all aspects of ensuring the creative is optimized for all devices and can play the video ad directly, without the need for an intermediate landing page.

“We've been helping our brand owners get very focused on targeting consumers where they spend the majority of their time — on their mobiles—and Vuclip has helped us achieve great success,” said Vinod Thadani, COO MadHouse India.

"We're hearing from our pilot advertisers that we have nailed the perfect combination of respect for the user and efficiency for advertisers by making mobile advertising device agnostic,"said Ashwin Puri, Global Head of Advertising and Managing Director of Southeast Asia for Vuclip.