A good fiscal means maintaining your leadership position in the
key segments where you operate. In the case of Nokia India, the mobile devices
and network infrastructure major fared well in all categories and it had a slew
of innovations to crow about.
Nokia India has bagged some major network orders, and
increased the market share in mobile handset market. Its total revenue increased
to Rs 15,891 crore from Rs 12,062 crore, clocking a 32% growth. During FY '06-07
revenue from handset sales was Rs 11,486 crore, while network revenue was Rs
4,405 crore.
It is worth mentioning that in 2006, Asia Pacific accounted
for 20% of Nokia's net sales. Last year, Nokia introduced 39 new mobile device
models, including 11 CDMA models. Of the total devices introduced globally, 23
were in the mid- or high-end, while seven were at the entry level.
Nokia had a 'lot of firsts' in its kitty during the last
fiscal. Its first Universal Mobile Access (UMA) product, the Nokia 6136 and
Nokia 6086, was announced. On top of this, it launched the thinnest mobile
device-the Nokia 6300.
Nokia has also expanded the range of music-optimized devices
with the Nokia 5300 XpressMusic. It has also widened its color screen product
offering for entry users with the launch of Nokia 2310, 2610 and 2626 color
display models.
However, on the CDMA front, it had taken a beating. In June
2006, talks between Nokia and Sanyo to form a new jointly-owned CDMA mobile
device company had collapsed. After scaling down its CDMA research and
production of CDMA phones, Nokia is planning to work with co-development
partners in a bid to selectively participate in key CDMA markets.
Nokia was the front-runner in almost all deals with major
gains including the $400 mn network expansion and managed services contract with
Bharti Airtel, a five-year managed services deal with Hutchison Essar, BSNL
expansion contract in north and south etc. The $400 mn agreement with Bharti
Airtel is to expand its GSM/GPRS/EDGE network in eight circles and deploy a WAN
India WAP solution across its network.
Areas of operation: Wireless Infrastructure, GSM HandsetsADDRESS: Nokia India 5F, Tower-A&B, Cybergreen, DLF Cyber City Sector-25A, Gurgaon - 122 002, Haryana Tel: 91-124-4199000 Fax: 91-124-4199104 WEBSITE: www.nokia.com |
Highlights
|
Following the announcement in June 2006, the merger between
the networks business group of Nokia and the carrier-related operations of
Siemens is effective from April 2007, and the new company is called Nokia
Siemens Networks. This would make a significant impact in the market as it will
be a leading player in the wireless and wireline segments with a full range of
product portfolio. It has already made its mark in the Indian market bagging a
$500 mn network expansion contract from Idea Cellular.
On the R&D front, Nokia has done exceptionally well. Nokia
has expanded its R&D facility in Bangalore with the inauguration of a 210,000
square foot development center.
'What one looks in a phone, we
How would you rate Nokia India's performance last year and what
What do you feel are the main reasons for your excellent
Last year, the main focus was on manufacturing and you have
In 2006, there has been a change in Nokia's distribution
Any revamp on after sales service strategy of Nokia India? |
Nokia, which is scaling new highs on the innovation
initiatives, inaugurated its maiden 'global format' concept store in Chennai.
Being a market leader, the core challenge for Nokia is to grow the market.
Facts such as an innovative approach, consumer understanding, competitive
pricing etc will be taking it to new horizons in coming months. Nokia will
continue to target an increase in its market share in mobile handsets in 2007.