Technology is all around us and, with new inventions and innovations coming all the time, it’s important that your start-up business keeps up with the pace of change. That doesn’t mean you have to spend thousands of dollars on buying all the latest apps, software and equipment. What it does mean is that you should be keeping a close eye on the market, to see what could best benefit your venture – and help you to make your business more efficient and cost-effective. Here are three ways you can ‘tech-up’ your company.
The digital hard sell
No matter whether your business is selling insurance or pet food, producing clothes or wine, it would be ill-advised to not to have a strong digital presence for your start-up. Harnessing the power of the internet, social media and mobile apps and platforms, will help you get your products and/or services out there, under the noses of your potential clients – and spread the word about how good you are.
You need to have a website at the very least. But then you need to be including video, photos, blogs and social media posts too – all of which can be accessed on the go by those in your market. If you don’t have the know-how within your business, call some experts in to advise, design and create the digital face of your company.
Apps and software
Running a business involves lots of paperwork, with rules and regulations to follow. Having electronic versions of all your documents, reports and invoices is an important part of your administration. You can make your life easier but having a look at the various software and apps on the market to take the pain out of the paperwork headache. You should at least have an app to draw together your diary and schedules and that of any staff. You can also get help with services such as a paystub generator for paying your workforce.
You’ll also want to look at apps and software for invoicing and accounts, processing and securing data and for things like staff presentations. It can all make your business much smoother.
If you’re running your own business, it’s likely that you’re going to be out and about a lot – visiting clients, having meetings and attending conferences and events. That doesn’t mean you have to be out of touch with your office and the world around you. You need to ensure that you also tech-up to work on the go. Look into investing in a tablet computer and a good cell phone, which you can use easily to keep an eye on your diary and reply to any urgent emails. A tablet can also be a great tool to have in your armoury when visiting clients – you can use it for presentations and to show your digital footprint.
It goes without saying that any other mobile workers you have within your company also have access to the same kind of technology – to keep them up-to-date and in-the-know. Through these simple strategies you can boost the possibilities of your company instantly.