OnMobile on Wednesday join hands with the MTN group as preferred CRBT partner.
As part of this engagement, OnMobile will start deploying RBT services for MTN subscribers over the next quarter and will replace the entire service over the next 24-30 months in selected geographies. This will help MTN to offer a more impactful user experience to their subscribers.
A renowned RBT pioneer and market leader, OnMobile Global was chosen as the preferred partner owing to their innovative suite of RBT features which include search and discovery options, storefronts, and live stream content. OnMobile possesses the most tested technology in RBT, having been part of massive global deployments in this space.
Sanjay Bhambri, chief commercial officer, OnMobile Global said, " We will also increase our global footprint by another 14 countries through this partnership. Our extensive suite of tried and tested RBT features and our solid experience in global replacements are key differentiators that help us deliver superior value for both our customers and the end-consumer."
"The business model that they pioneered a decade back, strong technology backing it up, experience in multiple geographies with complex network integration requirements and changing regulatory environments worked to their advantage during our selection process. However, their understanding of local markets and consumer requirements were game-changers that clinched our decision. We look forward to partnering with them successfully," said Pieter C Verkade, chief commercial officer, MTN Group.