OKWU launches new smartphone-Omicron for Rs 10,499

NEW DELHI: Mobility start-up, OKWU has launched its latest smartphone-Omicron for Rs 10,499 in India. The news device has a  5.5” 1920x1080 pixels Full HD IPS Display.

It has 13 megapixel rear camera with PDAF technology for crystal clear real time photos and 5 megapixel front camera with the trendsetting selfy flash.

Anshuman Atul, CEO and Managing Director, OKWU commented, “Post launch of our first model OKWU Pi , we generated huge market response that has helped us expand into east and south India and has also developed colossal market traction in Maharashtra. With OKWU Omicron we plan to accelerate our growth in operating regions and also look to open operations in northern India.”

“From a team of 10 people to 100 today, in the span of six months, reflects the strength of our product besides deep understanding, strategy and collective hardwork.”

Atul added. “With Omicron we enter into the most competitive and exciting price bracket of Rs. 9,000 to Rs. 12, 000, which garners the maximum sales for smartphones in India.”

The company focuses on shaping the future of smartphone market, making breakthrough technology easily available and accessible to the masses. OKWU smartphones will be manufactured and assembled in Shenzhen, China and the company plans to have their own assembly unit in India ahead. The company is also in talks with Amity University for developing Research and Development facility.