Reduced
margins, intense competition, sweeping reforms, rapid technology changes. That
is the Indian banking sector for you. While the techno-savvy, private domestic
banks hog the limelight, the basic tenet of survival for our ailing PSU banks is
this: A robust communications infrastructure.
The Oxford English dictionary defines the bank as an entity which uses money
deposited by customers for investment, pays it out when required, makes loans at
interest, exchanges currency, etc. But what would you call an entity, which
apart from basic financial services, offers you mobility, financial advice, pays
your utility bills and lets you go on a shopping spree without walking into a
mall. Probably this is what makes it increasingly difficult to define what a
bank is these days.
Welcome to the brave new world of banking and financial services. Probably,
no other industry is going through such a turbulent albeit interesting phase of
re-invention — riding piggyback on technology. Banking today is not about
where the branch is but being where the customer is. Perhaps, to use the
cliché, this is the most discernible paradigm shift taking place in the Indian
banking sector. And there are many terms to describe this radical change:
universal banking, next generation banking, etc. But whatever name you choose to
call it, this all means only one thing: deliver cost effective and better
services to the customer in the way he wants, where he wants it and how he wants
it. Banks in the country, especially in the public sector, have just woken up
from a deep slumber and are getting their act together to meet increased
customer expectations and fine-tuning their communication infrastructure.
For the traditional financial service providers, who are reeling under
technology shifts and a balance of power from intermediaries to consumers, the
message is loud and clear: connectivity is the name of the game.
Can of Worms
Our banking system is faced with several difficult challenges–the high cost
of doing business, level of non-performing assets and a poor level of customer
satisfaction, to name a few. On the other hand, there has been a phenomenal
growth in the volume of capital flow across the nation and integration of
financial markets across the globe as a fall out. Indian banks are no longer
insulated from international development and international capital movements.
The same holds true in the case of technology.
The Global Way |
Global Tele-Systems Ltd has deployed and commissioned a payment gateway infrastructure for providing third party transactions for enabling inter-bank, business to business e-commerce transactions, as well as business to consumers e-commerce transactions.
The infrastructure supports a number of application such as B2B portals, supply chain management, manufacturer-distributor inter-bank transactions over the net for settlement on the same day, from anywhere within India. The payment infrastructure, deployed for the first time in India, addresses all the major issues of e-commerce viz. security, affordability, flexibility, integration with legacy systems and links to back-end databases of banking systems in a unified technology environment. Branded as India Payment Exchange, this shared payment, settlement and authentication framework, which would allow financial institutions to provide authentication/validation services to each other on behalf of their respective customers, while protecting the anonymity of the parties, privacy of sensitive data and guarantee of any payment obligations. This Framework provides an authentication path where a common or interoperable system doesn’t exist and also additional verification attributes and functionality are required to securely complete a transaction. Global has also developed a unique product called secure pay terminal targeted towards non-networked branches, whereby these isolated branches can access the regional or head office through the dial up facility of this terminal. |
What came as a rude awakening to the Indian banks was the introduction of
electronic technology for transactions, settlement of accounts, bookkeeping and
all other related functions. This was where many behemoths in the public sector
were caught napping and whether they like it or not, all banking transactions
are on the way to being electronic. Those who can’t catch up with the times
are bound to be the losers.
In a way, the RBI set the ball rolling by spearheading technological change
as part of its reform process in the early 90s. The banking industry responded
to the clarion call by accelerating the pace of computerization among branches,
controlling offices and head offices. The thrust was on commercially important
centers, which account for sixty five percent of banking business in terms of
value. Probably that explains why a staggering eighty percent of PSU bank
branches in the country are still non-connected and non-networked.
A New Dawn
The seeds of technological change began with branch automation. Moving from
automated ledger-posting machines to partial branch automation and total branch
automation. Now it stands on the threshold of offering financial services
through multiple delivery channels, including the Internet–the most cost
effective of all. The development and use of communication networks are what has
really helped the banking industry to improve the quality of its services.
The Indian financial system, particularly the banking sector, is thronged by
public sector institutions and banks. Are they gearing up their communication
infrastructure to play a globally competitive role in the near future? India’s
public sector banks present a grim picture as of now. Burdened with legacy
systems and a wide network of branches spanning across the country, these
entities are finding the going increasingly tough when pitted against the new
breed of private domestic banks like ICICI and HDFC. Consider this: State Bank
of India, undoubtedly the largest bank in the country, has around 10,000
branches all over the country and interconnecting all these branches is a
technical pipe dream. What hampers the speed of modernization of technology
among the PSU banks, is the sheer size and magnitude of their operations. On the
other hands, it was smooth sailing for private sector banks like ICICI and HDFC,
which came into existence a few years ago and therefore are leapfrogging to the
cutting edge of technology. Technology and branding of services are likely to
separate the wheat from chaff.
But all is not lost for the PSU banks. Spearheaded by RBI, banks like the SBI
have already embarked upon ambitious projects to pick up the gauntlet. Take SBI
Connect for example. This public sector behemoth, which alone accounts for
around twenty two percent of banking transactions in the country, has chalked
out a blueprint with the help of its technology consultant KPMG, to be at the
forefront of technology. The project, the biggest of its kind in the country,
envisages to network around 5,000-branches and streamline a totally integrated
network. Every system integrator worth its salt has pitched in to bag this
project. Biggies like Reliance Infocom and Tata Infotech have formed a
consortium to pitch for this large networking project. The bank, at present, has
around 2,337 fully computerized branches, and has made available telebanking and
interbanking at select outlets. The number of operational ATMs stand at around
179, with plans to add around 800 more by the end of this fiscal year. Though
SBI has unveiled a strategy to become a tech-savvy bank with the target of
"anywhere, anytime banking", it is a tall order for the bank as the
stumbling blocks are too many. To begin with, none of the public sector banks in
the country have a centralized database, which is crucial for the success of its
initiatives on the web. SBI might opt for regional hubs with all the branches in
that particular geography connected to the hub. But how efficient would this
cluster of databases be is a question worth asking. If this is the plight of the
largest bank in the country, the story of others is anybody’s guess.
However, there is no denial of the fact that state-run banks are now harping
to the tune of technology. Probably the most attractive incentive for them is
cost reduction. Saddled with a bloated workforce and squeeze-on margins brought
about by intense competition, these banks are exploring new vistas of technology
to shore up their sagging fortunes. Says Santosh Khanolkar, GM, consulting e—commerce
services, Global Tele-systems, "the cost of an ATM transaction is just one
tenth of a normal transaction." The same is the case with the cost of
retail banking on a delivery channel like the Internet. This is where private
domestic banks score over PSU banks. Banks like ICICI and HDFC have been quite
nimble to lap up the opportunities and fully realize the potential of the
Internet. Take the case of ATMs. In a metro like Mumbai, ATMs of this new breed
of banks are proliferating by day, making the lives of their customers simple.
C. N. Ram, the head of information technology at HDFC Bank, points out: "We
have received very enthusiastic response to our Net Banking. We have around
250,000 registered users for our Internet offering." This sounds impressive
but not all of them log on to the web to control their purses. "Around
fifty percent of the registered users actually use the web for financial
services. It has to be borne in mind that we have been offering these services
only for about a year and these are the people who would have otherwise
overcrowded our branches," adds Ram. The HDFC experience shows that a
customer, who does four or five transactions through the ATM, now does around
5-transactions via the web too. The new mantra is to use the web to reduce
execution/service costs. "All said and done, everything boils down to one
thing–convenience for the consumer, be it retail or corporate. Chances of
survival are slim for those who don’t latch onto the new delivery
channels," points out Sreekrishna, general manager, Internet consulting
group, HCL Comnet.
Internet banking, without doubt, is a better value proposition for the banks.
Apart from cost-reduction benefits, this medium offers greater operational
flexibility to the banks. Starting with a central database, with its attendant
applications, there are many other key issues to be addressed. Though all
nationalized banks now have a web presence, it still leaves a lot to be desired.
The majority of these sites are at the entry level, offering very basic
information. But by any stretch of imagination, the Internet is not the panacea
for all the ills plaguing the Indian banking sector today. There are many other
key issues that are yet to be addressed, like poor efficiency and management,
excessive degree of regulation and frequent government interventions in the name
of political populism.
Communications Network — A Survival Tool
This can be called the elixir of life for banks: a fine tuned communications
network, which is up and running round the clock. The data available from the
RBI, pertaining to public sector banks, reveals that a staggering 10,458
branches in the country are eligible for partial/branch automation, out of the
total number of 45,837 branches in the country. This is the dilemma facing the
PSU banks in the country. The investment that would be required to wire up all
these branches together poses a major challenge. The use of the communications
systems in the banking sector had a modest beginning with leased terrestrial
technology i.e. Banknet, an initiative of the RBI. Then came another milestone
with the operationalization of the Shared Payment Network System (SPNS) of ATMs
of the Indian Banks’ Association, a voluntary organization based in Mumbai,
which has done some pioneering work on the banking technology front. But the
landmark event was the launch of INFINET, a wide area satellite based network
using VSATs. Currently, the INFINET connects around 439-VSATs distributed over
around 200-cities in the country. The RBI is currently working on setting up a
fibre backbone, initially with 2 Mbps and 64/128 Kbps connectivity, integrated
with the VSAT network. Intentions are to make the INFINET a blend of satellite,
microwave and terrestrial links. That is good news for the PSU banks as VSATs
make sense for branches in far-flung places, which are inaccessible
terrestrially.
Networking
For the system integrators, there are opportunities galore in the banking and
finance sector. Being one of the biggest growth areas, banking network projects
account for a major chunk of revenue for integrators, which works out to around
thirty percent of the total network integration market. Says Harin Bhattacharya,
VP, systems integration division, Tata Infotech, which has done some major
turnkey projects for banks, "Banking undoubtedly is a major revenue earner
for us. But we find ourselves in a catch-22 situation. Almost all banks opt for
turnkey projects and we have to provide a SLA assuring 24/7 uptime of the
network. There is serious shortage of leased lines in the country and DoT itself
doesn’t guarantee uptime for leased lines. So the vendor has to assure
something on which it has little control. The main challenge here is the
provisioning and maintenance of leased lines." Tata Infotech is currently
implementing a WAN for the Union Bank of India, connecting around 242-locations
in the country. Datacraft, which has done major projects for MNC banks in the
country, was the SI, which implemented one of the largest voice and data
networks for ANZ Grindlays Bank, for its branches throughout India. One can
easily guess the importance of the banking sector for the networking industry
when the product portfolio of major networking product companies include
integrated multi-protocol routers designed for branch banking and retail office
environments.
Software
The RBI committee of technology upgradation in the banks had recommended an
outsourcing model for technology and services as a better option in the context
of the rapidly changing IT industry. And the marketplace is now inundated with
banking software solution providers of various hues and colors. It is
interesting to note that the banking software market forms a large pie and there
is room for everyone. Notable amongst this bunch are I-flex, Infosys, Ways
India, Infra Soft and Sanchez Capital Services. The product offerings vary from
solutions for core transaction process to branch automation products. Then,
there are niche players like Financial Software & Systems, which provide
turnkey solutions for ATM/POS switching and Global Telesystems which takes care
of payment gateway solutions.
Road Bumps Ahead
Originally, banks had a proprietary network, with point to point leased line
links or closed user groups like the INFINET. But those were the good old days.
What a bank essentially does when it centralizes its database and opts for
diverse delivery channels, is putting all its eggs into one basket This raises
serious security concerns. This is truer when a bank offers it’s products and
services on the web. In Internet banking, the core technology being used now is
encryption, 128-bits to be precise. Private sector banks like HDFC and ICICI
have security policies on their web sites, elaborately describing the security
measures taken by the bank. All these banks which offer Internet banking use a
combination of filters, routers and digital signatures using a technology called
security socket layer (SSL). Here, conspicuous by its absence is the deployment
of Public Key Infrastructure (PKI). Though banks like HDFC offer smart card
based PKI security to its 300-plus corporate customers, we are yet to see a
large-scale deployment of PKI in the country. "It is a wrong notion that
SSL is good enough to secure your network. PKI is a must-have to ensure and
protect your business, along with proper intrusion detection and security
management systems," says Hanif of HCL Comnet.
A Novel Experience |
A voluntary organization of 176-members, comprising public and private sector banks, MNC banks with Indian operations, urban co-operative banks, merchant banks, the Indian Banks’ Association (IBA) was founded in 1946 to promote progressive banking principles and practices. This association pioneered and implemented the concept of a shared payment network system (SPNS) a.k.a. SWADHAN in the banking sector when banking networks were proprietary in nature. SPNS, as envisaged by the IBA, is a large network of ATMs originally spread over the city of Mumbai, Vashi and Thane, connected to a central host. Today, the network has expanded to connect ATMs all over India.
The objective behind forming the shared payment network system is to provide 24-hour, 365-day electronic banking service to customers anywhere in the country, through an electronic fund transfer system to be shared by different participating banks. This project is the first of its kind in the country and went live in 1997, with four ATMs of four banks. Currently, there are 350-ATMs of 36-banks connected to the network. Any customer possessing an ATM card issued by the SPNS can go to any ATM-linked SPNS and transact some basic banking business. Under this system, a member can enjoy the benefit of maximum ATMs, with minimum investment. And this can rightly be called the first step towards anytime, anywhere banking. There are three options by which a bank can participate in the project: Standard Interchange Service: The service allows a member bank to connect its own ATM network to the SWADHAN switch. The host system can process transactions delivered to it from the SPNS switch i.e. transactions from its’ customers acquired at other member ATMs and also route the transactions acquired through their own ATMs to the SPNS switch. Direct Connect Service: In the case of direct connect ATMs, the switch maintains a database of cards, accounts, etc., relating to the cardholders on behalf of the member banks. Host Interface Service: The member banks connect their ATMs and branch network directly to the switch. Transactions acquired for these members are routed by the switch to the member host systems for authorization. |
However, there are other areas, which need urgent attention: Authentication
of payment systems, the legal framework for payment systems, lack of
standardization and intra-bank connectivity. This would be followed by the need
for robust management information systems, data warehousing and data mining at
individual bank levels. Life would be easier for these banks if the DoT permits
encryption of data files over its communication channel, which would result in
easier access of remotely located branches to the RBI’s backbone network. So
far, computerization efforts in our banks have been in the direction of
accounting and related activities with little thrust on management information
systems and customer service. Perhaps, customer relationship management is a
foreign concept for these behemoths, which are buckling under their own weight
or size. The question on everybody’s lips seems to be the public sector
character and bureaucratic mindset of the nationalized banks.
For years, these banks have been impregnable forts. One does not really want
to close the account he/she has had with a public sector banks for ages. There
is no denial of the fact that PSU banks enjoy a psychological advantage over its
technology-savvy counterparts. But the million-dollar question is whether they
would be able to cash in on this good will and surge ahead or fall out of the
race? Literally, the Indian banking sector is at a crossroads. And it is a kind
of Hobson’s choice. You can either prosper or perish.