MoMagic joins hands with Intex

MoMagic Technologies, a value added services (VAS) company and strategic partner for MediaTek, has tied up with mobile handset manufacturer Intex Technologies to launch an android application, CLIK IT.

CLIK IT suggests users which applications are most useful and relevant to them on the basis of user profile. It will be pre-embedded in select smartphones by Intex, which has become the first Indian manufacturer to launch this app.

The app will be available on Aqua i14 smartphone by Intex. Aqua i14 features a 5” FWVGA (854 x 480p) screen, Android 4.4 KitKat® OS and is having 1.3 GHz MT6582 Quadcore processor, 4 GB  inbuilt storage (expandable up to 32GB) and 1 GB RAM.

“With the advent of increasing digital awareness in Smartphone users, it is important to provide a platform that allows users to get what fulfills their digital needs. Without the need of searching it from multiple exhaustive options, CLIK IT will be fulfilling these requirements in a quick and easy way.” said Arun Gupta, CEO and founder of MoMagic.

Sanjay Kumar Kalirona, business head of the mobile vertical at Intex said, “Continuing to lead innovation in mobile VAS space, MoMagic aims to give Android users an unmatched experience through CLIK IT. It will also help users access top trending applications, latest deals and important information with one touch/ click."

"With the availability of a plethora of android applications and overflowing information, it becomes difficult for smartphone users to filter though the android ecosystem and select most relevant apps for themselves.

With CLIK IT, MoMagic intends to address this need gap and help users meet their digital needs by providing selected information and suggestions for effectively using android," he added.