Emerging technologies will enable businesses to improve operational efficiency and communication, and deliver first-rate customer service
In today’s hyper-competitive space, businesses must stay relevant and offer exceptional services to satisfy their customers. But that’s easier said than done, particularly since digital technologies are expected to continue to dominate in 2023. During the year, businesses can expect to experience increased mobile devices and app usage, growing use of AI and automation, and more widespread use of cloud-based solutions.
By 2023, global Internet users are projected to reach 5.3 billion. This is due to the continued growth in both the number of devices connected to the Internet and the amount of data they generate. The same criteria are responsible for increased expectations to stay connected at all times, especially when people are working from remote locations.
Organisations must figure out the best way to communicate internally as the hybrid work environment means employees aren’t always under a single roof.
The advancement of 6G and AI is expected to amplify application performance, enabling businesses to deliver exceptional services to their customers. Besides, sustainability will also be at the forefront. We’re seeing an increase in solar panels and other solutions that lessen our dependence on fossil fuels for energy in everyday life. IT leaders are also interested in taking sustainable measures without compromising performance and keeping costs in check.
And finally, businesses should ensure their networks are ready for the influx of traffic coming their way. They should consider upgrading their networks to support higher speeds and bandwidths, as well as investing in technologies such as artificial intelligence and machine learning which will help them make better use of available bandwidth.
As we move into the 21st century, communication trends will only become more and more important. To keep up with the ever-changing landscape, it is essential that businesses and individuals alike stay up to date on the latest technologies and methods of communication. Moreover, the need to deliver personalised communication internally and externally makes communication a top trend for 2023. It’s no longer necessary to stay connected with the customers but also to deliver messages that appeal to their preferences.
It is also important for organisations to figure out the best possible way to communicate internally as the hybrid work environment means employees aren’t always under a single roof. It also means that businesses need to take extra measures to ensure their team’s productivity and keep them motivated.
Finally, in 2023 the industry can expect to see a continued increase in the use of Artificial Intelligence (AI) and automation in communication. AI has already begun to play a key role in communication, with platforms like Microsoft’s Cortana and Amazon’s Alexa used for tasks like scheduling meetings and sending messages. One can also expect AI to play an even bigger role in communication, with more businesses using AI-powered chatbots to interact with customers.
Networking technologies are projected to grow in popularity in the upcoming years. This will be due to the increasing demand for mobile app development and the need for businesses to stay connected with their customers.
Also, the increasing popularity of hybrid and multi-cloud deployments is resulting in changes to data centre networks, including the deployment of new security measures, greater automation, and more. Not only this, but security in these hybrid environments is a pressing issue. More than half (56%) of respondents in a Cisco report say security is the top networking challenge when managing distributed and hybrid workloads.
Businesses can expect to see a surge of new technologies in the year ahead, from AI to 6G. These technologies will enable businesses to improve their operational efficiency and provide first-rate customer service. In addition, IT leaders will always prioritise sustainability and cybersecurity to advance enterprises and ensure their success in the ensuing years.
By Shibu Paul
Shibu is Vice President – International Sales at Array Networks