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Karbonn and MediaTek have announced a strategic partnership in smartphone business. This major partnership integrates MediaTek's innovative product engineering roadmap into Karbonn's new portfolio of ‘true' octa-core & hexa-core processor based smartphone range.
Under the partnership, Karbonn has introduced a new portfolio of smartphones including Titanium Hexa, Titanium Octane and Titanium Octane Plus. With this partnership Karbonn has become the first Indian brand to offer the ‘KitKat' OS experience to the Indian consumers.
The phones will be available at Rs 16, 990 for the Karbonn Titanium Hexa, Rs14, 490 for the Titanium Octane and Rs17990 for the Titanium Octane Plus, the devices will be ready for shipping from the last week of April 2014.
"Aiming to capture the fastest-growing Indian smartphone market which grew by nearly 229% in 2013, Karbonn's partnership with MediaTek will allow India's #3 smartphone brand to consolidate its domestic market position and make strategic inroads into untapped international markets. The new portfolio with the first-in-industry KitKat OS will bring innovative features like gesture control, extensive voice commands, redefined user interface, faster multitasking and more which will help in attracting more consumers towards BrandKarbonn.," the company said in a statement.
"We are confident that our new range will deliver the industry best device performance which will help us in reaching greater consumer base and consolidating our market share across Indian and international markets," said Shashin Devsare, Executive Director, Karbonn.
"True to MediaTek's DNA, we have set another benchmark in technological innovations by developing the MT6591, the Hexa-core platform that now completes the loop of multi-core processor offerings by MediaTek. Both the MT6591 and the MT6592 - MediaTek's ‘true' octa-core solution, are part of our commitment to provide high performance yet cost-effective solutions, accelerating the global demographic and cultural transformation for the super-mid market," said Dr. Finbarr Moynihan, General Manager, International Sales & Marketing, Mediatek Inc.