Google, Ministry of Culture join hands to take Indian Art and Culture online

Google Wednesday joined hands with two institutions under the Ministry of Culture - National Museum and National Gallery of Modern Art, to showcase India's rich cultural heritage on web. Under its Art Project, the search engine giant aims to develop an online platform for museums from across the world to showcase their artworks. It will enable art lovers to discover and view more than a thousand artworks of Indian and global artists in both the museums, online.

Radha and Krishna in the boat of love” from the National Museum and “Santiniketan Triptych” currently housed at the National Gallery of Modern Art can be enjoyed in ‘gigapixel’ super high resolutions thus revealing their fine-grain details beyond what is visible to the naked eye. You can also stroll through the galleries themselves using the technology from Google Street View, and save specific views of artwork to create a personalized online collection.

The initiative was inaugurated by Smt. Kumari Selja, Hon’ble Minister of Culture and Minister for Housing and Urban Poverty Alleviation. Dr. Vijay Madan, Joint Secretary, Ministry of Culture was also present on the occasion.

he partnership is part of a major global expansion of the project, which now counts 151 partners in 40 countries. “ In India, we have partnered with great national institutions like NGMA and National Museum to take Indian culture and art online and we hope to collaborate with more institutions across India. Internet is unlocking our culture and history, and making it accessible to everyone worldwide,” said Rajan Anandan, Managing Director and VP - Sales and Operations, Google India.