Citrix powers mobility driven workspaces

By Rachna Garga

At its annual conference Citrix Synergy 2015, the company unveiled innovations that further extend its app delivery and virtual desktop infrastructure (VDI) leadership… powering mobility in ‘software-defined’ era

At its recently concluded annual conference, Citrix unveiled how it is changing the IT paradigm by enabling a ‘build once, deploy anything’ infrastructure that simplifies management and provides device-independent end points, enabling businesses to instantly embrace new ways of working while optimizing security, agility and user experience.

The conference, Synergy 2015, held from May 12 -14 in Orlando, Florida, brought together companies and leading industry experts from across the globe focusing on mobile workspace solutions. Mark Templeton, President and CEO, Citrix delivered the keynote address, sharing the company’s vision for the software-defined workplace and how it is transforming the future of IT. He gave his unique perspective on how Citrix is leading the transition to the ‘software-defined workplace’ where true mobility transformation occurs, giving businesses and people new ways to work.

“From working on your desk, to working on a desktop computer, laptop or tablet, the workspace has been getting smaller and smaller. The new workspace can be carried in anyone’s pocket. It’s a trend that will see tomorrow’s workspace become a concept in which your work follows you around, from large screens to smartphones, from personal devices, to corporate computers,” said Templeton.

He added, “A workspace is whatever you need, whatever kind of digital tools you need to accomplish your task independently of the kind of device, in fact optimized around the device. If you are trying to accomplish a task and your workspace is mobile. If you’re trying to accomplish a task that’s pretty large in scale like designing an aircraft, I’d say that’s not quite a mobile task, that’s a task that requires different elements of the workspace. Workspace is all of the above.”

At Synergy 2015, Citrix made some important announcements under various categories. To begin with, the company unveiled innovations that further extend its app delivery and virtual desktop infrastructure (VDI) leadership. The advances showcased at the conference further enhanced the compelling value of the XenApp and XenDesktop technologies, which enable IT organizations to match each business use case with the ideal combination of apps and capabilities to empower people to easily do their best work on any device, in any location.

During the conference, Citrix showcased integration of Framehawk technology into HDX, along with an all-new Citrix Receiver to deliver an unmatched, intuitive mobile workspace experience. To extend its industry-leading security capabilities, the company also announced new features and industry certifications needed by public sector, financial services and healthcare customers.

Furthermore, it revealed a new release for XenApp 6.5 customers to extend the value of their implementations, as well as new cloud-based services to aid those customers in migrations to the latest versions. For manufacturing and engineering customers that use Linux applications, Citrix also introduced a new Linux virtual desktop feature that integrates seamlessly with Windows app delivery in the XenApp and XenDesktop solution.

Another major announcement was the launch of Citrix Workspace Cloud, a new platform designed to simplify the on-demand delivery of a wide range of IT tools and services. With Citrix Workspace Cloud, the company is providing partners and businesses with a solution to address the increasing pressure that new devices, apps and work styles are putting on traditional infrastructure.

“Citrix Workspace Cloud is the future of on-demand IT. People want access to all their apps and data, and this no longer equates to a desktop. Citrix has created the fastest and easiest way to deploy new resources, simplified infrastructure management, and provided freedom of choice in selecting the right hosting and delivery model. Today, we are excited to offer this test drive to our partners and customers so they can see how Citrix Workspace Cloud supports their business and on-demand IT strategies,” asserted Jesse Lipson, Vice President and General Manager, Cloud Services, Citrix.

Amongst other announcements, Citrix unveiled its vision of the workspace delivery controller that leverages key networking solutions from the company, including NetScaler – the industry’s leading application delivery controller that optimizes the user experience for 75 percent of Internet users daily. Besides, it announced strong customer traction and new technology innovations for XenMobile enterprise mobility management (EMM) solution.

Moreover, the company announced at Citrix Synergy some of the new innovations that advance the experience and security offered by a single enterprise file sharing service. Citrix continues to differentiate its offering by introducing a ShareFile workspace that moves with customers across four types of devices, and providing a new approach to restricting document sharing based on a file’s contents to enable secure collaboration whenever inspiration strikes. Citrix is the only company to deliver this breadth of consumer-style experiences that people want from their file sharing service with the security that businesses require.

(The author, Rachna Garga, travelled to Citrix Synergy 2015 in Florida at the invitation of Citrix and was hosted by the company.)

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