Bharti Airtel launches cricket specific services

airtel mobile customers can avial various cricket specific services by dialling a toll free number 543210, The services include SMS, MMS & video alerts, airtel Talk2Me with cricketers & experts, games & applications — and also share opinions on matches with their friends on social networks. With 'airtel Cricket Contest', airtel mobile customers can SMS 'PLAY' to 55000 or dial 543210 to test their cricket knowledge and get a chance to walk away with exciting prizes including cars and LCD TVs. and. As part of another initiative - Shahrukh Khan, host of the popular game show Zor Ka Jhatka, has launched a contest wherein airtel customers can call 53030 and record personalised good luck wishes for our cricket team. The 11 most Zor Ka Jhatka wishes will then be etched on a cricket bat to be passed onto our cricket team.