Atul Bhatia quits Bharti Retail, joins Matrix Cellular as VP

NEW DELHI: Matrix Cellular has appointed Atul Bhatia as its new Vice President – IT. Prior to this, Atul had been heading the IT division – Infra and Ops ─ of Bharti Retail. In his new position, Atul will be responsible for leading the main verticals of IT – Application, Infrastructure, Security and Governance for the company. Along with that, IT Strategy and innovation will be the key focus areas for Atul. He will be responsible for driving the IT transformation and automation of various business processes along with leveraging mobile technology to reach out to new and existing customers.

Matrix Cellular is a SIM card provider offering voice, data and SMS services under the brand Matrix to travelers outbound from India, with a majority market share.

Remarking Atul as an important asset to the company, Gaurav Khanna, CFO, Matrix Cellular (International) Services Ltd., said, “We are very excited to have Atul on board. He is certainly a valuable addition to our team. He brings with himself some great experience with industry majors and we are certain that all of that will really prove beneficial for us. We are looking forward to further growth for Matrix Cellular with his appointment.”

“I am really excited to become a part of Matrix Cellular at a time when there are numerous growth opportunities and avenues in the telecom sector from information technology perspective,” said Atul, commenting on his recent appointment.

The press release from the company indicates that Atul is a seasoned industry person and carries over 18 years of experience in IT which includes extensive work in telecom, retail and manufacturing sectors. Prior to this appointment, Atul worked with Bharti Group for over 7 years as Head IT Infrastructure & Operations at Bharti Retail, Head IT at Bharti Airtel Corporate Office and Bharti Foundation. At Bharti Retail, in his recent most assignment, Atul, along with the CIO, led the migration of Bharti Retail IT Infrastructure from Walmart after Bharti-Walmart de-merger.

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