55 B. Sasken Communication Technologies

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Voice&Data Bureau
New Update

Factsheet

CEO: Rajiv C Mody

Year of Start-up: 1989

Area of Operation: Telecom software and solutions

Address: 139/25, Amar Jyothi Layout, Ring Road, Domlur, Bangalore — 560 041

Tel: 080-5355503

Fax: 080-5351133

Web site: www.sasken.com  

SWOT

STRENGTH
  • A strong technology company focused on newer technologies

WEAKNESS

  • Needs to be market-savvy

OPPORTUNITY

  • Next generation wireless and broadband markets 

THREAT

  • Indian software companies 
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The year meant transformation for the company. First, from Silicon Automation
Systems (SAS) to Sasken Communication Technologies, i.e. a new brand identity
was adopted. With a strong focus on the telecom market, it restructured with the
formation of four key divisions–broadband access technologies, Internet
access, mobile software, and services. This focus enabled the company to
consolidate its competencies and it grew by 86 percent netting a turnover of Rs
141.3 crore.

The key to its success has been its hybrid business model consisting of
products and services. While products brought it Rs 66.3 crore accounting for 47
percent of the revenue share, the rest Rs 75 crore came from the services. It
has made consistent investment in R&D, which is fuelling its growth.

For the company, 16 percent of its total revenue came from its broadband
access division–primarily G.lite ADSL technology. Further, it made significant
inroads into the 3G wireless communication area. Through development of complete
wireless protocol stack solutions for GPRS, UMTS and multi-mode, it was
successful in tying up with some of the leading players in wireless data
communications, test equipment, etc. As a result, the mobile software division
accounted for 30 percent of the market share.

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