Videocon slashes GPRS rates by 90 percent

Videocon Mobile Services has slashed its GPRS rates by 90 percent across the telecom circles of Punjab, Haryana, Gujarat, Madhya Pradesh and Chhattisgarh.

The new data tariff is applicable from first week of July, 2013 onwards.

This strategic move will accelerate mobile internet adoption and data penetration across the telecom circles for Videocon Mobile Services. With a huge potential lying in the operational circles of the company and the increasing demand for internet usage in both urban and rural areas, this tariff revision will offer attractive value for money proposition to the customers.

The company is offering data usage at a reduced rate of 1paisa per 10 kb from the earlier 10 paisa per 10kb, applicable on consumption beyond the bundled benefits of the respective data packs; the move enables the consumer across the four telecom circles to enjoy greater internet benefits. According to the new tariff, once the subscribers exhaust their free 2G data pack quota, they can continue to access high speed mobile internet by just paying 1paise per 10kb, thereby enjoying a huge 90 percent discount.

Arvind Bali, director and CEO, Videocon Mobile Services said, "With our new tariff revision, subscribers across these telecom circles can now enjoy high-speed mobile internet access which will be provided to them at the most attractive prices. In line with the brand's pioneering positioning in providing value-for-money services, this 90 percent tariff reduction will help increase data penetration across segments, which will translate into stronger benefits for the brand and will help us engage more subscribers in coming times."