Advertisment

The Top 10: Rank 2: MTNL

author-image
VoicenData Bureau
New Update
FACTSHEET
CEO: S Rajagopalan

Year of Start-up: 1986

Area of Operation: Basic services, leased-line provision, Internet

services

Address: 12th Floor, Tower 1, Jeevan Bharti Building, 124, Connaught

Circus, New Delhi — 110 001

Tel.: 011-332 2292, 373 2212

Fax: 011-331 7344

Web Site: www.mtnl.net.in

Advertisment

he

last fiscal proved once again that MTNL is definitely a profit making company.

It had a net profit of Rs 1,297 crore, a margin of 25.8 percent, in 1998-99. And

in the last fiscal, it increased it to Rs 1,693 crore, a margin of 32.6 percent.

Last fiscal, its turnover was Rs 5,385.9 crore, a growth of 7.02 percent over

the previous fiscal. It has more than 300 km of optical fibre cables in both

Delhi and Mumbai, and a telephone system with total switching capacity of at

least 20 lakh lines each in the two cities. No doubt that private companies will

take years to get even near to what MTNL already has.

MTNL has also performed reasonably well in terms of providing

telephone connections. Both Delhi and Mumbai today have a teledensity of more

than 15 percent. This is commendable, considering that the national teledensity

is roughly 2.6.

It is only when you start seeing MTNL from a historical

perspective that you start wondering whether this monopoly deserves the

"mini navratna" status it enjoys.

Advertisment

MTNL was born in 1986, which is more than a decade ago. Is

just 15 percent of Delhi and Mumbai’s population capable of owning a phone?

Till couple of years ago, MTNL did not provide value-added facilities like ISDN,

toll-free services, virtual calling cards, and



Virtual Private Network (VPN). Also, it was just last year that MTNL started its
own Internet services. Despite its huge telephone subscriber base, MTNL has not

been able to convert a large number of them as Internet subscribers. Though it

tried introducing a radio phone service some years back, in which it failed,

MTNL came to believe in the real potential of cellular mobile phone services

only a few years back. Worse, it is still struggling to get it operational. Its

history is even worse when it comes to providing dedicated links to corporates.

Customers complain that MTNL does not have the term "quality of

service" in its dictionary.

SWOT
STRENGTH

Operates in Delhi and Mumbai, the political and commercial capitals of

India

WEAKNESS

Privatization problems

OPPORTUNITY

Bandwidth provision, cellular telephony, corporate services

THREAT

Small and nimble competitors without legacies of extra manpower or old

networks

It may not agree that it has a forgettable past. But

certainly, most critics agree that MTNL has benefited the most from the

competitive atmosphere that ensued from privatization of telecommunications. The

cellular services provided by the metro operators was a big eye opener to the

importance of having an efficient customer care infrastructure and on being seen

as a company rather than a government department. To a great extent, MTNL owes a

lot to its outgoing chairman S Rajagopalan, who instilled a competitive spirit

among his staff and did a major rehauling in terms of modernizing MTNL’s

services. The Intilligent Network (in) services got deployed, services like

Managed Data Network (MDN) services got operational, and the drive to digitize

and optimize the network through optical networking and new transmission

technologies like SDH got more intense. New services like Internet and cellular

services were rightly marked as the services of the future.

MTNL, as it stands today, is clearly a company at crossroads. It is a company

with a digital network going in for a listing on New York Stock Exchange (NYSE)

and yet has the burden of carrying over six lakh employees into the New Economy.

A company which talks of online bill payment and mobile bill collection vans and

yet has the potential of holding the two metropolis on ransom by striking on the

mere mention of privatization. The million dollar question is, will MTNL

employees remain prisoners of yesterday or grow up to become millionaire stake

holders?

Advertisment