ELSA

ELSA launches a unique premier league that gamifies language learning

The Elsa Speak Premier League rewards you as you learn to speak with MacBooks, iPods, iPhones and more.  With many players coming into the edu-tech segment in the mobile market, it is essential to quantify the effectiveness and actual learning that is initiated through the use of such apps.

ELSA Corp’s ‘ELSA Speak Premier League’ (ESPL) is a program that is a step in the right direction.  ELSA Speak is an AI-powered mobile app that aims to help users learn, improvise and better their English through narrative modules and sessions.

The company recently received a $ 7 million fund from Google, launched in India and now has its country headquarters in Bangalore. The ESPL completely gamifies the language learning process with a leaderboard approach. ESPL urges it’s participants to hit targets that result in real-time incentives by learning and improving their speaking skills.

The Premier League which is right now in its pilot stage will open registrations on 20th November. ESPL will be launched on 1st December 2019.

Research proves that about 80% of the learning would be productive if processes are gamified and 60% of the population would be motivated by a leadership board and incentives. ELSA Speak’s user-interactive interface creates an effective learning environment that provides instant feedback.

With a maximum of three chapters that are to be completed every day as part of the Premier League, ELSA Speak challenges users to improve their English pronunciation. The accumulated results of the leaderboard will unlock incentives such as Macbooks, iPods,  iPhones, etc.

Manit Parikh, the India head of ELSA Corp. says that participation in ESPL can guarantee personal and professional growth. “Research has shown that better communication skills build confidence and opportunities for individuals. Combining our work with game dynamics makes it more immersive for our users.

We don’t have an age limit with ESPL. Anyone can participate, from children to young professionals and even elders,” he says, talking about the Premier League.

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