Can telcos become the new FANG?
A telecom service provider needs to move with much speed, agility, and better offerings to deal with the challenge and evolve as a consumer company. By Soma Tah The lightning…
Author Archives: Soma Tah
The Achilles heel of mobile-first nation
Mobile ad spend has been a consistent portion of digital ad budgets accounting for about half of the global ad spend today. The reasons behind are pretty clear. Given the…
Secure SD-WAN moves up on the enterprise priority list
Software-Defined Wide Area Network (SD-WAN) has emerged as a preferred option for the enterprises to manage and optimize the Wide Area Networks for a distributed and remote work environment in…
“Domestic players are heavily focused on regional content”
An increasing set of viewers are interested in original content, hence a bunch of OTT platforms are investing in creating originals now, said Ali Hussein, CEO, Eros Now. Excerpt: How do…
“Local and relatable content gives Indian OTT an edge”
Indian originals have picked up pace in the past few months as audiences are in the lookout for local and relatable content, said Divya Dixit, SVP-Marketing, Analytics and Direct Revenue, ALTBalaji. Excerpt:…