Vodafone launches private recharge for Mumbai subscribers

NEW DELHI: Telecom operator Vodafone India has launched its new plan- Vodafone Private Recharge – a free of cost service for its Mumbai subscribers, which enables users to recharge their prepaid number without sharing the mobile number with retailers.

Announcing the launch of this service in the circle, Pushpinder Singh Gujral – Business Head, Mumbai Circle said, “With the world going digital and smartphones becoming the primary data storage device, security of personal information has become a key concern for people. Vodafone Private Recharge helps subscribers keep their phone numbers private and protected from malicious usage. Being one of the most preferred telecom service providers in Mumbai, Vodafone is delighted to announce this revolutionary service to make our customers feel more secure and empowered. “

To avail the Vodafone Private Recharge option, a customer needs to send a toll free SMS ‘PRIVATE’ to 12604. The customer will receive a unique 10 digit OTP which can then be shared at a multi brand retail outlet, Vodafone Store or a Vodafone Mini Store, instead of the customer’s mobile number to recharge with the desired denomination. Receipt of a successful recharge message on the customer’s mobile number will complete the recharge process.

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