Limelight Networks expands its digital content delivery network capacity in India

NEW DELHI: Digital content delivery company, Limelight Networks has opened three new Points-of-Presence (PoPs) in India, as part of its expansion plans.

Located in Bombay, Chennai and Delhi, the new PoPs continue Limelight’s commitment to build out infrastructure in India to support the country’s rapidly increasing online traffic and bandwidth needs.

“Movies, music and sports are the foundation of digital content for the 1.3 billion people of India. As infrastructure improves, it’s essential to provide the highest quality online experiences to stay competitive,” said Dan Carney, Senior Vice President of Operations at Limelight Networks. “To address this demand, Limelight will bring its full suite of capabilities to the market, and we’ve already expanded capacity more than six-fold over the last 12 months. With the government's focus coupled with investments in the private sector, we believe the adoption curve will be steep and growth will be strong. We want to help make dropped connections, download errors, buffering and pixilation a thing of the past.”

Many of the world’s largest media, entertainment, software and gaming companies already use Limelight to deliver their content in India. With this added infrastructure, Limelight expects to fully support similar, high-quality capabilities for domestic enterprises. The investment is supposedly a natural extension of the company’s broader focus on expanding in the Asia Pacific region.

Limelight has increased its capacity more than 650 percent in India over the last year. In May 2017, Limelight delivered 300 percent more traffic in India compared to May of 2016. The new PoPs will allow Limelight to better help more businesses deliver faster online experiences that meet and exceed their customers’ expectations.