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"India is on the verge of convergence"

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VoicenData Bureau
New Update

Continuous Computing, a San Diego-based company, provides high availability

platform solutions that enable telecom equipment manufacturers to rapidly deploy

converged communications. The company is a global provider of high availability

platform solutions for telecom equipment manufacturers, particularly targeting

wireless and VoIP applications. Pradeep Malhotra, managing director of

Continuous Computing, talks to Bhaswati Chakravorty of Dataquest about the

company's corporate strategy and expansion plans for India, role of triple

play in the market and key challenges for the relatively young company.

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How important is the Indian market to your growth strategy?



The Indian telecom market is growing at a huge pace. Gartner predicts that

by the end of 2005, there would be 100 million wireless subscribers. Most of the

carriers are growing very fast and are likely to use next generation networks

rather than deploy old style switched infrastructure. We are equipped to take

advantage of this opportunity. We are going to double the headcount at the

Bangalore center by the end of this year. We have recently launched the new

Trillium+ product line. We are very bullish on the Indian market.

Pradeep Malhotra

We are planning to invest over $3 million in the Indian operations over the

next three years. The India center will serve as a key element of Continuous

Computing's development infrastructure and will also provide pre-and

post-sales support for the company's customers in the high-growth Indian

market as well as the entire Asian region. This center also provides time zone

support for our European customers

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What would be the role pf Triple play in the market? Do you see an

opportunity for your company in Triple play?



We are definitely eyeing the "triple play" era. Triple play or

convergence of voice, video and data, enables telecom equipment makers to offer

a host of services on a common platform. India is on the verge of convergence.

Teledensity and PC penetration are increasing. Indications are that VoIP (voice

over Internet protocol) will become mainstream. Value adds such as

location-based services and video streaming require a converged network to

support their roll-out. Delivering triple play services over broadband is the

next revenue-generating service for operators and service providers.

What are some of your biggest growth challenges?



Our biggest challenges are finding great people and managing the rapid

growth of our business. The last four consecutive quarters have each seen record

growth. We are constantly on the lookout for exceptional engineers, strong

salespeople, production personnel, marketing professionals and so on.

On the product side, wireless and Voice over IP are two of the

fastest-growing and most rapidly evolving segments of the entire telecom

industry. Staying at the forefront of these changes in order to have insight

into the future and to deliver leading edge products as part of the best total

solution to our customers is a continual challenge.

Bhaswati Chakravorty

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