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CEO:
NK Agarwal
Year Of Start-up: 1952
Turnover: Rs 272 crore (unaudited)
Growth: -12.82 percent
Area Of Operation: Telecom cables, consultancy, turnkey operations
Employees: 4,900
Address: 9 Elgin Road, Calcutta - 700 020
Tel.: 033-2479101/2471808/2472884
Fax: 033-2471657 |
Hindustan Cables Ltd had experienced
sliding of its performance in 1996-97 from that of 1995-96 marking a negative growth of
2.95 percent. It was again forced to settle with a negative growth of 12.82 percent in the
last fiscal. Its revenues dipped in the last fiscal to Rs 272 crore (unaudited) from the
previous year’s Rs 312 crore.
The company, in the process, moved down
from the #5 position in V&D Top 10 Club in 1995-96 to #8 in 1996-97, and now to #9. It
speaks volumes for the company.
However, the company has a target of doing
Rs 539 crore in the current fiscal. However, it is a stiff target and how to materialize
this ambitious target is no ones guess.
The fall in the revenue collections are
attributed to many reasons. Paucity of orders, shortage of working capital due to
servicing of orders under deferred credit system of payments by DoT, high incidence of
fixed overheads, and adverse debt equity ratio.
HCL, one of the leading manufacturers of
telecom cables, was set up to cater to the needs of DoT, Railways, Defence, and other
public sector utilities like power grid and ONGC.
The main varieties of telecommunication
cables earlier manufactured by the company were dry core cables, co-axial cables, plastic
cables and wires, copper-coated steel ware, railway cables (main and derivation) and
jointing materials.
Due to product obsolescence, the
manufacturing of these cables were stopped and in their place jelly-filled cables, optical
fibre cables, its accessories, and transmission equipment are presently being manufactured
by the company. The company has three major units manufacturing the above mentioned
cables, located in Rupnarayanpur, Hyderabad, and Naini (Allahabad).
In a monoply era, the company was under
the umbrella of "cost plus" contract with DoT. However, with the winds of
liberalization sweeping the country and facing stiff competition from cable companies like
Sterlite, Finolex, Vindhya Telelinks, and Usha Beltron, the company had to look for new
product portfolios, pushing the margins to the bottomline. And thus came its alliance with
DSC Commnunications for the production of SDH/PDH products.
Also, the company has to diversify its
activities to the manufacturing of power cables, a trend across the cable companies now.
It has also plans to opt for backward integration by manufacturing copper rods and coil
cords.
The buying of DSC Communications by
Alcatel may make some ripples here in India too. If that happens, it may affect the
alliances of that company with HCL.
The company’s turnkey solutions
division is doing well. It undertakes projects such as construction of underground cable
ducts/cable laying, and installation and commissioning of digital transmission equipment.
Its principal customers in this front are DoT, MTNL, and ONGC. The cellular and basic
services segments are another good opportunity for the company as far as these projects
are concerned. However, no information is available about the foray of HCL into both the
segments.
Its another burden is the mammoth labour
force cutting down its profits. It has to go in the way of ITI to come out of this loop.
Also, the company has to move with certain visions. It has to enter into strong alliances
to improve its product portfolio and learn some lessons from the other two PSUs in the
V&D Top 10 league—ITI and HTL— how to stride on a difficult market and
explore opportunities in the global market.
If not, it will keep on moving down the
curve.