Coolpad to embed Amazon Alexa in smartphones

Coolpad Group will integrate Amazon`s voice service, Alexa, across its devices, with which Coolpad will be the first Amazon exclusive brand in India which will introduce Alexa in there smartphones.

Amazon Alexa on Coolpad smartphones will give consumers a more complete smart mobile experience as they will be able to use their Coolpad smartphone to access the abundance of Alexa skills with just their voice.

Coolpad smartphone users can give voice command for multiple tasks, using the Coolpad Alexa app and can ask Alexa to play their favorite music, shop from Amazon.in, as well as access information such as weather, calendar, to-do lists and news briefings, that are set up through the Alexa app.

Syed Tajuddin, CEO -Coolpad India, said: "We are working to immerse more AI and tech into smartphones to make the experience more Intelligent, friendly and beneficial for the customers. Incorporating Alexa in Coolpad smartphones is one such step in that direction. As Coolpad is looking forward to make smartphones more intelligent and helpful with AI, Alexa is a perfect fit. We will be rolling out Alexa in Cool Play 6, Note 5 and Note 5 via an OTA update and our upcoming devices will have Amazon Alexa pre-installed in them. It will definitely make the Coolpad devices even more convenient and helpful for customers.”

Brandy Kang, Executive Vice President, Coolpad Group, said: “Amazon has been our trusted partner over the period of time, since we started our business in India. In the case of Amazon Alexa, Coolpad will be the first Amazon exclusive smartphone brand in India, who will be providing Amazon Alexa in smartphones. Systemic progress to incorporate AI in devices is a common goal for both Coolpad and Amazon and it has brought us together, once again with Amazon Alexa. We are looking forward to continue this exciting partnership with Amazon in the future as well with some inventive and intelligent tech enhancements. With Amazon Alexa, it’s going to be start of an interesting journey in AI and we are looking forward to introduce more exciting tech enhancements in the future as well.”