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70. Bharti Telenet

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VoicenData Bureau
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Factsheet

CEO: P Swaminathan



Address: Bharti Telenet Limited (Air Tel), 1, Malviya Nagar, Bhopal-462003 


Email: bharti@bom4.vsnl.net.in  


Web site: http://mp.airtelworld.com  

SWOT

STRENGTH
  • Strong parent 

WEAKNESS

  • Slow rollout 

OPPORTUNITY

  • Large uncovered areas 

THREAT

  • Reliance and improving

Launched in 1988, the company had the distinction of being the first private

basic operator in the country. During the FY 2000-01, the company registered a

turnover of Rs 110 crore.

Bharti Telenet has services in twenty-seven cities of Madhya Pradesh and

Chattisgarh. It has invested around Rs 600 crore and has an OFC backbone of

4,000 km with five main switches having a cumulative capacity of 2,50,000. It is

all set to launch limited mobility services in the two states after regulatory

hurdles are cleared. It also has become one of the first company to provide free

Internet services with telephone connection and has around 12,000 registered

subscribers. Bharti provides free Internet, leased line, ISDN lines, centrex

facilities, and video conferencing. This year the company plans to achieve a

target of 1,85,000 customers. The monthly average revenue per user is Rs 733.

33. It operates under the brand name AirTel. It also provides services to the

corporates in form of leased and ISDN lines.

It has a range of supplementary services like call-waiting, selective

ringing, call forward on no-reply, outgoing call barring, selective call accept,

call back, call back for inquiry, explicit call transfer, selective call

forward, calling line identification, itemized billing, 24-hours billing

inquiry, etc. It also has plans for Intelligent Network (IN) services like

virtual private networks, pre-paid calling card and advanced free phone

services. The company has the distinction of installing the highest number of

village public telephones in the country with 348 such phones.

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