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Airtel announces ‘My Airtel’ mobile application

Airtel announces ‘My Airtel’ mobile application

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VoicenData Bureau
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‘My Airtel’ mobile application

NEW DELHI: The country's top operator, Bharti Airtel, has unveiled 'My Airtel’ mobile application, which has been redesigned on Android and allows customers to conveniently discover, access and self-manage Airtel services across mobile, fixed line and DTH platforms.

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The new version of the ‘My Airtel’ application comes loaded with a wide range of fresh features and capabilities, and fits within the company’s wider agenda of driving an enhanced digital experience for customers.

The new ‘My Airtel’ application is now available for select users, and will be rolled out for all customers over the next few days. Customers can use ‘My Airtel’ app to recharge any mobile number, and receive ‘Airtel Surprises’ coupons with offers like coupons worth value of first, birthday week and many more in weeks to come.

“A first step in this very direction – the all new ‘My Airtel’ app has a contemporary design interface that will simplify customer journeys and allow them to do much more – efficiently and effectively. I would like to encourage all our customers to experience the bigger and better version of ‘My Airtel’ and enjoy the ‘Airtel Surprises’ that come along with recharges”, said Srini Gopalan, Director – Consumer Business, Bharti Airtel (India).

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In partnership with mydala, India’s largest coupon and discount marketing platform, present in 200 cities in India, ‘Airtel Surprises’ will leverage a series of exclusive tie-ups with merchants across categories like shopping, food, wellness, entertainment – and offer coupons for popular brands like PVR Cinemas, Cafà Coffee Day, Flipkart.com. amazon.in, Ebay.in, Myntra.com, Archies, VLCC, among others.

The newly added ‘I Want To’ feature will allow customers to make their frequent tasks (eg recharge of a specific prepaid mobile number) a quick action on their application’s home screen – thus helping them replicate the action in no time.

Additionally, customers on ‘My Airtel’ will not incur any data charges for using the application.

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