ADL Urges Telcos to Accelerate Growth by Embracing 5G and Reconfiguring Assets

Arthur D. Little (ADL) released a report on the global telecommunications industry. The report does an in-depth analysis on key strategies for unlocking the true value of assets, diversification of product offerings and succeed in a 5G world.

The name of the report presented by the management consultancy firm is “Time to Accelerate Growth” and it is based on a global survey of over 100 C-level executives. The report aims to better understand the global telecom community and identify what is the best for the same.

The report lays out how telecom firms (telcos) can meet the challenge of soaring data-traffic demands while moving beyond traditional connectivity and legacy services.

5G and More by ADL

The report noted that in order to further enhance customer experience, telcos and media companies need to form alliances and use 5G to create new and compelling consumer products. Exemplifying the same, it noted that premium bundles that combine content, experience and devices in novel and exciting ways. Prime candidates for 5G monetization are solutions for B2B customers beyond connectivity, include mobile private networks and network slicing, as per ADL. To capture wholesale infrastructure business opportunities, telcos should also consider structural separation into two businesses, one that manages consumers and commercial operations or ComCo and one that operates the network or NetCo.

Telcos have attempted to diversify their offerings for decades, often without any significant ROI. Looking at various “beyond core” options, the report identifies how to diversify successfully and recommends four main priorities – target a market which offers both sizable growth and revenues; build a multi-model approach that combines both internal and external resources; work with a “start-up” mind-set and in private equity mode; and adopt a phased and agile approach for roll-out that sequentially prioritizes key concepts.

Maximizing 5G’s potential in the core businesses of B2C and B2B, kick-starting new wholesale infrastructure businesses, and moving beyond core imply an appropriate reconfiguration of underlying assets and ownership structure. While asset reconfiguration is not new, there is a growing tranche of opportunities that telcos should consider – for example, the TowerCo model promises further options for monetization. Asset reconfiguration can drive value creation by lifting financing constraints, increasing asset utilization, de-risking investment, strengthening the wholesale value proposition, increasing management focus on distinct core businesses, and preempting unfavorable regulatory decisions.

Comments from Core ADL Leadership

Karim Taga, Managing Partner in ADL’s TIME (Telecommunications, Information Technology, Media & Electronics) Practice, commented, “the ‘scissor effect’ of a widening gap between revenue and investment means that the pressure on telcos’ cash flow has never been so intense". He added that executives "must deliver growth while juggling both increasing capex and investors’ unwillingness to cut back dividends".

Commenting on the effects of the pandemic, he noted that "the COVID-19 pandemic has certainly not helped matters. However, the telecoms industry still has a bright future ahead if it is willing to embrace the opportunities that exist and move beyond its traditional comfort zone. We hope that this latest edition of our flagship report provides both inspiration and guidance for executives currently strategizing ways to move their company forward.”

Barnik Chitran Maitra, Managing Partner and CEO of ADL India and South Asia, states “As Indian telecom operators enter the 5G arena, a monetization roadmap will be critical. This will require compelling 5G-enabled products and services complemented by new asset and service revenue streams. All are key to returning to profitable growth after a period of declining revenues and profits for the industry.”